Reluctant or Hesitant to Sell? Use These Tips
Would it come as a surprise to you if I said we’re all sales people? It’s true. Every time you have a prospective client on a discovery call, you’re making a sales pitch. Every time you send an email or write a blog post with an offer, you’re making a sales pitch. Every time you […]
Don’t Let Fear Run Your Business
At some point, every business owner will find themselves in a worrisome situation. Revenue is down. New clients are scarce. Profits are falling, and a peek at the financials is enough to bring on a full-fledged anxiety attack. Unless you’re Mark Zuckerberg or Bill Gates, chances are you’ve experienced that sinking feeling of a business […]
Want More Clients? Think Like a Farmer
Think all a farmer has to do is wait until fall to harvest truckloads of delicious tomatoes or corn or squash? Think again! That farmer has worked hard all year long to prepare for that week or two of reward. He prepared the ground following last year’s harvest. He planted seeds in the spring. He […]
Valuable Lessons From Lost Clients
We’ve all lost clients. Sometimes it’s our fault. Sometimes it’s theirs. Sometimes it’s out of everyone’s control. But no matter the reason, there is always something you can learn from a lost client. A system to review lost clients will help keep your business improving and growing. Exit Interview Typically done when you leave a […]
Coaches: Finding the Ideal Client
We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. This vision of your ideal client guides everything you do, including pricing (you can’t charge that single mom as much as you can the CEO of a Fortune 500 company), pain points (mom […]
Maximizing Efficiency
Who doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting appointments. Not only does automation save you time, but it helps ensure quality and consistency as well. Just […]
One Man Band? No more! 4 Tips To Build A Team
You really can’t do it all alone. No small business becomes a big business with a single person at the wheel. It takes a team of experts to scale your efforts. The problem is, building that team brings its own stress. How can you know who to trust? Where will you find the time to […]
Overwhelmed? 3 Ways To Overcome It!
Overwhelm is a real thing in online businesses. There is always more that could be done. More products to create, more blogs to write, more opt-in pages to build, more clients to connect with – more, more, more. And one of the biggest contributors? Shiny object syndrome. Every time you’re tempted to buy that new, […]
Wearing Too Many Hats? This’ll Help!
It’s inevitable. As a small business owner, you will wear many, many hats. Marketing Manager. Bookkeeper. Content developer. Coach. Technical support staff. Janitor. But while this type of task juggling is to be expected, you have to be aware that not all of your hats are created equal. Marketing outweighs bookkeeping, for example, because without […]
4 Automated Systems To Scale Your Business
There comes a time in every entrepreneurial venture where you realize you simply cannot do it all yourself. Sure, when you’re just getting started you really are the “chief, cook and bottle washer.” But as your business grows, it becomes painfully obvious that trying to do everything is only going to lead to: Frustration – […]