Product Creation
Product Creation in 3 Easy Steps
For coaches and trainers in nearly any field or niche, product creation is the best way to: Reach a wider audience Grow your brand Earn more profits So why aren’t more coaches adopting the product creation strategy? Like you, they’re stuck in the process, unsure of the steps to take to create a great product. […]
Eliminate Your Income Cap
When you trade hours for dollars – whether you’re a business coach or a brain surgeon – your income potential has a cap. There are, after all, only so many hours in the day. You can only book a limited number of coaching hours and VIP days. Of course, you can (and should) be raising […]
Product Creation Tips for Coaches
Being a coach can be an awesome career. You get to spend your time helping people achieve their goals in a very real way. It’s exhilarating and oh-so-rewarding! But at some point you begin to ask yourself, “How can I reach even more people? How can I help more people reach their goals?” The answer? […]
Create A Product In An Afternoon
How many partially completed products, books, and group coaching programs do you have sitting around on your computer? If you’re like most entrepreneurs, the answer is a resounding, “Way, way, way too many!” And frankly, the reason you have all of those incomplete books and programs isn’t because you don’t know your subject, or because […]
Are Over-The-Shoulder Training The Secret To A Best Seller?
How compelling is it when you see this on a sales page? “Peek over my shoulder while I…” It doesn’t matter if the seller is demonstrating how to bake a cake or how to build a website, we want to see. There’s just something intriguing about the opportunity to see experts do what they does […]
How To Give Your Clients What They Want
We’ve talked about repurposing your content and providing products that your clients and audience want from you, but don’t repurpose without a plan. Let’s place the focus back onto your ideal client, and find out exactly what type of information they want and how they want to receive it. Step One: Analyze Your Blog Posts, […]
3 Ways To Attract More Clients By Repurposing Content
You’ve got a wealth of information in that beautiful brain of yours, but are you using it to better serve your business? There’s a fine line of sharing all your hard-earned knowledge for free, and sharing it only with your paying clients. If you increase the ways to share your knowledge, you can attract more […]
Create a Course in a Day
Think you don’t have time to create a digital course? Think again. Many of the courses you’ve seen for sale – or maybe even purchased – were created in a single day. For savvy business owners, creating a new course is just a matter of putting the pieces together. If you’ve been in business for […]
Course Pricing Strategies
Struggling with how to price your eCourse? You’re in good company. It’s a struggle all of us online business owners face, and one that can even cause you to put off launching your product – maybe indefinitely. Sound familiar? These pricing strategies will help: How much do you want to earn? Here’s the most basic […]
Choosing the Right Course Format
When choosing what format to release your next course in, there are sometimes too many options. Video? Audio? Written? Live? When it comes to creating course content, you have a dozen or more options, and all of them are useful in their own way, so how can you choose? There are three primary considerations: Your […]