Tools of the Trade

facebook Messenger updates

Facebook Messenger Policy Changes as of 4 March 2020

Today, Facebook Messenger instituted some major policy changes. Here are the major changes (see chart below for comparisons to the previous policy): Facebook announced changes to its Messenger policies. They will take effect on March 4, 2020.  Businesses are only allowed to message subscribers within 24 hours since the last interaction with a Business’s Facebook […]

Spy on Bitly links

People can spy on data from Bitly links

Did you know you can spy on Bitly links and see where traffic is coming from, and how much traffic the links are getting? Of course, your competitors can spy on you, too. That is why we recommend Link Wizard. Bitly is one of the Top Link Shorteners, used by people from all around the […]

move bookmarks from safari to chrome

Technical Tip: Move Bookmarks from Safari to Chrome

I recently (and finally) decided to stop using the Safari web browser. It kept pinwheeling (Apple Users’ term for sitting there doing nothing), and I decided to switch exclusively to the Chrome browser. Chrome rarely hangs up, and seems to run smoothly. However, I have a lot of bookmarks on Safari, and needed to get […]


Facebook Ending P2P Payments? If so, what solutions are available?

Facebook has discontinued P2P Payments, where you can pay people directly on Facebook, through Messenger, in the UK and France. These are the two countries that first offered P2P Payments, and it leads me to wonder how soon the rest of the P2P Payment countries will come off line. Facebook stated it has numerous money […]

Twilio Tip for buying phone numbers

Before Getting Your Next Outbound Sales Phone Number, Do This First

B sure you are getting a good, clean number that isn’t already flagged for phone spam or telemarketing. Here’s how.

Free Business Tools

548 Free Tools to Better Your Business

There is a fantastic spreadsheet available, with links to 548 free tools that will help you better all aspects of your business.

avoid business killing mistakes

Avoid These 5 Business Killers

As the great Benjamin Franklin once said, “If you fail to plan, you plan to fail.” With all the moving parts of a business to look after, it’s no wonder that some things fall through the cracks, in turn affecting your business growth and bottom line profits. Here are five mistakes that will diminish your […]

Autoresponder Choices: Price vs Power

Aside from time and location freedom, the biggest benefit to starting an online business is the lack of start-up capital required. You don’t have to buy inventory to stock a store. You don’t have to spend a lot on equipment. And you don’t have to shell out cash for employees and insurance and all those […]

Valuable Lessons From Lost Clients

We’ve all lost clients. Sometimes it’s our fault. Sometimes it’s theirs. Sometimes it’s out of everyone’s control.  But no matter the reason, there is always something you can learn from a lost client. A system to review lost clients will help keep your business improving and growing.  Exit Interview Typically done when you leave a […]

Using Automated Follow-ups For More Money With Less Work

As most smart marketers and business owners will tell you, one of the keys to generating passive income is creating and implementing a well-established (and full) funnel. OK, so your opt-in pages are optimized, your download pages are monetized, and you encourage more buyers with well-placed upsells and downsells throughout the funnel.  But what about […]

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