Using Automated Follow-ups For More Money With Less Work

As most smart marketers and business owners will tell you, one of the keys to generating passive income is creating and implementing a well-established (and full) funnel. OK, so your opt-in pages are optimized, your download pages are monetized, and you encourage more buyers with well-placed upsells and downsells throughout the funnel.  But what about […]

Don’t Lose Affiliates – 4 Mistakes To Avoid

JV partners and affiliates are a huge asset for any coach or product seller. They’re the ones who are out there singing your praises, spreading the word about your services, and helping you reach a larger audience than you could on your own. Not only that, but they generously lend their good name and reputation […]

Tweak and Automate Web Site Activities

When it comes to leveraging your time, automation is the sharpest tool in your toolbox. It allows you to get more done in less time, and to smoothly move people through your funnel.  For many small business owners, though, the one area that’s often overlooked is your website.  Use Your Blog to Build Your Mailing […]

Finding JV Partners in Unusual Places

No matter how proudly you embrace the “solopreneur” title, there comes a time when you absolutely must reach out for help. And for savvy business owners, that help often comes in the form of JV partners.  Also called affiliates, JV partners act as your own private sales army, spreading the word about your products and […]

3 Tips to Working With a Professional Photographer For Your Brand Photos

Professional photos can mean a world of difference, if you’re trying to create or improve your personal brand. While a simple headshot taken with your camera phone is acceptable for those just starting out, upgrading your brand images will automatically upgrade the value your clients see when they are on your website or visiting your […]

Being Authentic

People want to hire and buy from those they know, like, and trust. That’s a universally held truth across the business world and the best way to earn the trust of your clients is to be authentic in how you present yourself. What is authenticity? Other than being a commonly-used buzzword these last few years, […]

Brand Consistency

Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do, and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in […]

Understand the Color Wheel Before Branding or Image Creation

Company branding is so much more than just your colors and your logo, but choosing colors to represent you and your company’s image is one of the most important starting places. Its perfectly fine to choose your own brand colors instead of hiring a designer, but it’s not as simple or easy as you might […]

Branding? 3 Questions You Must Ask Your Graphic Designer

Finding the right graphic designer to handle your company’s branding and any other smaller projects is extremely important, but also can be very daunting, unless you know the right questions to ask. Even if a designer comes highly recommended by a business associate or peer, always go through the interview process because your needs may […]

Book Marketing Tips

Writing a book is only the beginning. Once the final file is sent off to the printers, the real work begins.  The truth is, unless your name is Stephen King or Robert Kiyosaki, your book is unlikely to fly off the shelf. At least, not without some effort on your part. The good news is, […]

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